Case studies

How we help companies find the right software.

Selected software selection and project support engagements by Digitize! and our partner TGOA. To respect our clients’ confidentiality, we describe these projects without naming them.

Automotive aftermarket · international group

PIM selection, business case development and implementation support

Starting point

A legacy system that had evolved over time, Excel spreadsheets and isolated local solutions were slowing down new product launches. The goal was to bring more products to more channels faster, with better information and less effort.

Approach

We gathered requirements from product management, marketing, sales, IT and local subsidiaries, supplemented by user interviews. We evaluated a longlist and shortlist, then invited suitable vendors to structured workshops based on real use cases. This formed the basis for a business case and a decision paper for management.

Outcome

The steering committee approved the selected platform. Since 2026, we have been providing independent support for the global rollout: architecture validation, integrator oversight, AI use cases and change management. The aim is to more than halve time to market for new products.

Industry · abrasives manufacturer

The first PIM system: from requirements to a decision in three months

Starting point

Product data was scattered across ERP, DAM, a product master database and Excel. The website, B2B shop, customer portals, electronic catalogues and print materials each had to be supplied separately. There was no PIM system in place.

Approach

Over three workshop days, we used a radar analysis to assess the current and target states, developed use cases and a detailed requirements list, and narrowed down vendors through a longlist and shortlist. Vendors received a briefing with real product data, and we made their proposals directly comparable.

Outcome

Within around three months, the company had a well-founded selection decision and an implementation plan for the PIM rollout.

Tool manufacturer · Switzerland

Hands-on PIM support for a major product launch

Starting point

A major new product launch was imminent. At the same time, the existing PIM system was experiencing performance issues, and processes and architecture had evolved over many years.

Approach

We provided hands-on product data management support without adding to the internal team’s workload. In parallel, we analysed processes and system architecture and reviewed PIM and DAM requirements with the vendor.

Goal

Ensure the product launch is supported by accurate, complete product data and establish a clear basis for deciding whether to optimise the existing system or explore alternatives.

Client references

More clients from the Digitize! and TGOA network

From Switzerland: Ivoclar · Feresta · Advellence

Continental · Mercedes-Benz · BMW · BASF · Schaeffler · Bosch · BSH Hausgeräte · Philips · Sony · Swarovski · Velux · AXA · Bossard · Kärcher · Liebherr · Rittal · Otto · Tchibo · Deichmann · Kaldewei · Lemken

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