{"id":12313,"date":"2026-11-08T13:10:16","date_gmt":"2026-11-08T12:10:16","guid":{"rendered":"https:\/\/www.digitize.one\/analyse-du-potentiel-omnicanal-b2b\/"},"modified":"2026-11-09T14:44:15","modified_gmt":"2026-11-09T13:44:15","slug":"analyse-potentiel-omnicanal-b2b","status":"publish","type":"page","link":"https:\/\/www.digitize.one\/fr\/analyse-potentiel-omnicanal-b2b\/","title":{"rendered":"Analyse du potentiel omnicanal B2B"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"12313\" class=\"elementor elementor-12313 elementor-7673\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-771e559 elementor-section-height-min-height elementor-section-full_width elementor-section-height-default elementor-section-items-middle\" data-id=\"771e559\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1c919f9\" data-id=\"1c919f9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7c775c2 elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"7c775c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Analyse du potentiel omnicanal B2B.<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4577304f elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"4577304f\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2e6720d7\" data-id=\"2e6720d7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-9d6eb8e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9d6eb8e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-ee54cdb\" data-id=\"ee54cdb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3dcc2e28 elementor-widget elementor-widget-heading\" data-id=\"3dcc2e28\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Analyse du potentiel omnicanal B2B <\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-584d450 elementor-widget elementor-widget-heading\" data-id=\"584d450\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Une pr\u00e9sence d'entreprise sur plusieurs canaux<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d6dd60b elementor-widget elementor-widget-text-editor\" data-id=\"d6dd60b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Le marketing omnicanal consiste \u00e0 d\u00e9ployer la pr\u00e9sence de votre entreprise sur plusieurs canaux tout en offrant une exp\u00e9rience client positive et fluide.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-93cae61 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"93cae61\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.digitize.one\/fr\/contact\/\" id=\"contact\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-caret-right\" viewBox=\"0 0 192 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contact<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-7b82b7d elementor-hidden-mobile\" data-id=\"7b82b7d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0bdf372 elementor-hidden-mobile elementor-widget elementor-widget-image\" data-id=\"0bdf372\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2000\" height=\"1960\" src=\"https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/B2B-Omnichannel-Potential-Analyze.jpg\" class=\"attachment-full size-full wp-image-6179\" alt=\"Omnichannel b2b\" srcset=\"https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/B2B-Omnichannel-Potential-Analyze.jpg 2000w, https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/B2B-Omnichannel-Potential-Analyze-300x294.jpg 300w, https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/B2B-Omnichannel-Potential-Analyze-1024x1004.jpg 1024w, https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/B2B-Omnichannel-Potential-Analyze-768x753.jpg 768w, https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/B2B-Omnichannel-Potential-Analyze-1536x1505.jpg 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-b540a02 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b540a02\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-d4112f7\" data-id=\"d4112f7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bb45f7b elementor-widget elementor-widget-heading\" data-id=\"bb45f7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">De l'exp\u00e9rience des projets \u00e0 une m\u00e9thode scientifique<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9a23ebe elementor-widget elementor-widget-heading\" data-id=\"9a23ebe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">L'omnicanal est essentiel en B2B<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-d8d52b2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d8d52b2\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4bd972c\" data-id=\"4bd972c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-61a633e elementor-widget elementor-widget-text-editor\" data-id=\"61a633e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>En mettant en \u0153uvre une strat\u00e9gie omnicanale solide, les entreprises B2B peuvent accro\u00eetre leurs b\u00e9n\u00e9fices et fid\u00e9liser davantage leurs clients. Les entreprises qui se distinguent par une excellente exp\u00e9rience client omnicanale fid\u00e9lisent en moyenne 89 pour cent de leur client\u00e8le. Par ailleurs, 75 pour cent des clients B2B ach\u00e8teraient \u00e0 nouveau aupr\u00e8s de leur fournisseur si celui-ci proposait des fonctionnalit\u00e9s omnicanales.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-322d5e3\" data-id=\"322d5e3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f723814 elementor-align-start elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"f723814\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Une meilleure exp\u00e9rience client<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Plus de prospects et de trafic<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Une fid\u00e9lisation accrue<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Une meilleure collecte de donn\u00e9es<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-f8d3cb8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f8d3cb8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-4dc9d6a\" data-id=\"4dc9d6a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c22794e elementor-widget elementor-widget-heading\" data-id=\"c22794e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Ce que nous vous proposons<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c8b4e28 elementor-widget elementor-widget-heading\" data-id=\"c8b4e28\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Des strat\u00e9gies \u00e0 plusieurs niveaux<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-833ab74 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"833ab74\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-46ad785\" data-id=\"46ad785\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ecaa8c5 elementor-widget elementor-widget-text-editor\" data-id=\"ecaa8c5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Notre approche se concentre sur l&rsquo;omnicanal en B2B pour les fabricants et les distributeurs. Elle vise \u00e0 \u00e9laborer une strat\u00e9gie omnicanale et un environnement de syst\u00e8mes adapt\u00e9. Pour cela, nous recensons, en fonction des sp\u00e9cificit\u00e9s de votre entreprise, les besoins des groupes cibles pour les principaux canaux et publications sur les supports imprim\u00e9s, en ligne, sur mobile et sur les r\u00e9seaux sociaux, ainsi que les r\u00f4les, processus, syst\u00e8mes et interfaces internes. Une fois l&rsquo;\u00e9tat des lieux \u00e9tabli, nous d\u00e9finissons des objectifs concrets et les comparons \u00e0 la situation actuelle pour d\u00e9terminer la d\u00e9marche \u00e0 suivre.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-f08cee5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f08cee5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-1e10943\" data-id=\"1e10943\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-636b771 elementor-position-left elementor-vertical-align-top elementor-widget elementor-widget-image-box\" data-id=\"636b771\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" width=\"128\" height=\"128\" src=\"https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/first-icon.png\" class=\"attachment-full size-full wp-image-4461\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Analyse du potentiel omnicanal en autonomie<\/h3><p class=\"elementor-image-box-description\">La formule en autonomie permet \u00e0 l'entreprise d'analyser elle-m\u00eame son potentiel omnicanal. Id\u00e9alement, cette analyse est men\u00e9e par les sp\u00e9cialistes internes du marketing, des ventes, de la gestion des produits et de l'IT. Elle fournit ainsi une vue interne compl\u00e8te de la situation et du potentiel omnicanal de l'entreprise.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-011e12f\" data-id=\"011e12f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bad295b elementor-widget elementor-widget-image\" data-id=\"bad295b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2000\" height=\"1117\" src=\"https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/Do-it-yourself-OPA-image-2.jpg\" class=\"attachment-full size-full wp-image-4481\" alt=\"\" srcset=\"https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/Do-it-yourself-OPA-image-2.jpg 2000w, https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/Do-it-yourself-OPA-image-2-300x168.jpg 300w, https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/Do-it-yourself-OPA-image-2-1024x572.jpg 1024w, https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/Do-it-yourself-OPA-image-2-768x429.jpg 768w, https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/Do-it-yourself-OPA-image-2-1536x858.jpg 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-804ee67 elementor-align-right elementor-tablet-align-center elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"804ee67\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.digitize.one\/fr\/contact\/\" id=\"contact\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-caret-right\" viewBox=\"0 0 192 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Prenez rendez-vous<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-66076c6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"66076c6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-ca75166\" data-id=\"ca75166\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-79b169a elementor-position-left elementor-vertical-align-top elementor-widget elementor-widget-image-box\" data-id=\"79b169a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img loading=\"lazy\" decoding=\"async\" width=\"128\" height=\"128\" src=\"https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/second-icon.png\" class=\"attachment-full size-full wp-image-4462\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Analyse du potentiel omnicanal Digitize!<\/h3><p class=\"elementor-image-box-description\">Cette analyse s'appuie sur la formule en autonomie et compl\u00e8te la vision interne par le regard et l'\u00e9valuation d'un analyste de Digitize!. Sur demande, l'analyse interne de base du potentiel omnicanal peut \u00e9galement \u00eatre r\u00e9alis\u00e9e au moyen d'entretiens t\u00e9l\u00e9phoniques.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5b501bd\" data-id=\"5b501bd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-aee3df1 elementor-widget elementor-widget-image\" data-id=\"aee3df1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"985\" src=\"https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/Digitize-OPA-image.jpg\" class=\"attachment-full size-full wp-image-4480\" alt=\"\" srcset=\"https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/Digitize-OPA-image.jpg 2000w, https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/Digitize-OPA-image-300x148.jpg 300w, https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/Digitize-OPA-image-1024x504.jpg 1024w, https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/Digitize-OPA-image-768x378.jpg 768w, https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/Digitize-OPA-image-1536x756.jpg 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-85938ae elementor-align-right elementor-tablet-align-center elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"85938ae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.digitize.one\/fr\/contact\/\" id=\"contact\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-caret-right\" viewBox=\"0 0 192 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Prenez rendez-vous<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-18004ea elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"18004ea\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-788c901\" data-id=\"788c901\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f78cad2 elementor-position-left elementor-vertical-align-top elementor-widget elementor-widget-image-box\" data-id=\"f78cad2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img loading=\"lazy\" decoding=\"async\" width=\"128\" height=\"128\" src=\"https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/third-icon.png\" class=\"attachment-full size-full wp-image-4463\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Analyse professionnelle du potentiel omnicanal<\/h3><p class=\"elementor-image-box-description\">L'analyse professionnelle permet en plus d'examiner et de discuter les r\u00e9sultats lors d'un atelier avec des experts. Elle aboutit \u00e0 la d\u00e9finition d'une strat\u00e9gie omnicanale et d'un plan de mise en \u0153uvre structur\u00e9 en plusieurs phases de projet adapt\u00e9es \u00e0 votre entreprise.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-cb11a88\" data-id=\"cb11a88\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f550099 elementor-widget elementor-widget-image\" data-id=\"f550099\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1055\" src=\"https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/Workshop-Professional-OPA.jpg\" class=\"attachment-full size-full wp-image-4483\" alt=\"\" srcset=\"https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/Workshop-Professional-OPA.jpg 2000w, https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/Workshop-Professional-OPA-300x158.jpg 300w, https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/Workshop-Professional-OPA-1024x540.jpg 1024w, https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/Workshop-Professional-OPA-768x405.jpg 768w, https:\/\/www.digitize.one\/wp-content\/uploads\/2022\/02\/Workshop-Professional-OPA-1536x810.jpg 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-414cfef elementor-align-right elementor-tablet-align-center elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"414cfef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.digitize.one\/fr\/contact\/\" id=\"contact\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-caret-right\" viewBox=\"0 0 192 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Prenez rendez-vous<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-70e8ed1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"70e8ed1\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c76de64\" data-id=\"c76de64\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-fe674c9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fe674c9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-8070d37\" data-id=\"8070d37\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e2fbf13 elementor-widget elementor-widget-heading\" data-id=\"e2fbf13\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Vous avez des questions sur l'omnicanal ?<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5fbc547 elementor-widget elementor-widget-heading\" data-id=\"5fbc547\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Nous vous conseillons volontiers<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa03da2 elementor-widget elementor-widget-text-editor\" data-id=\"aa03da2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Notre page de contact vous permet de joindre rapidement nos sp\u00e9cialistes du conseil en omnicanal.\u00a0<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7eb8811 elementor-align-center elementor-mobile-align-left elementor-widget elementor-widget-button\" data-id=\"7eb8811\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.digitize.one\/fr\/contact\/\" id=\"contact\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contact<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Analyse du potentiel omnicanal B2B. Analyse du potentiel omnicanal B2B Une pr\u00e9sence d&rsquo;entreprise sur plusieurs canaux Le marketing omnicanal consiste \u00e0 d\u00e9ployer la pr\u00e9sence de votre entreprise sur plusieurs canaux tout en offrant une exp\u00e9rience client positive et fluide. Contact De l&rsquo;exp\u00e9rience des projets \u00e0 une m\u00e9thode scientifique L&rsquo;omnicanal est essentiel en B2B En mettant [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-12313","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.digitize.one\/fr\/wp-json\/wp\/v2\/pages\/12313","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.digitize.one\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.digitize.one\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.digitize.one\/fr\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.digitize.one\/fr\/wp-json\/wp\/v2\/comments?post=12313"}],"version-history":[{"count":3,"href":"https:\/\/www.digitize.one\/fr\/wp-json\/wp\/v2\/pages\/12313\/revisions"}],"predecessor-version":[{"id":12976,"href":"https:\/\/www.digitize.one\/fr\/wp-json\/wp\/v2\/pages\/12313\/revisions\/12976"}],"wp:attachment":[{"href":"https:\/\/www.digitize.one\/fr\/wp-json\/wp\/v2\/media?parent=12313"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}